

Average Sales Commission for New Business are at 8-9% of ARR Quota
Financial MetricsSales Comp & QuotaSales CommissionsInside SalesAll ProcessesSales Dev RepsCustomer Lifetime ValueRenewalExpansion (Up-/Cross Sell)All Sales Team AttributesTeam TypeField/Outside Sales103% median annual net dollar retention rates including churn and upsell's benefits.
Financial MetricsChurnRevenue ChurnAll ProcessesCustomer Lifetime ValueRenewalNumber of monthly visitors of software industry is similar to other industries
Company ProfileService OfferingSaaSSWHWMixAll ProcessesAwarenessCustomer Lifetime ValueAcquisitionSales DevelopmentNumber of monthly leads in software industry is similar to other industries
All ProcessesAwarenessCustomer Lifetime ValueAcquisitionSales DevelopmentNumber of monthly opportunities in software industry is similar to other industries
Company ProfileService OfferingSaaSSWHWMixAll ProcessesAwarenessCustomer Lifetime ValueAcquisitionSales DevelopmentSoftware companies are paying higher costs per lead than other industries
CACCompany ProfileService OfferingSaaSSWHWMixAll ProcessesCustomer Lifetime ValueAcquisitionHeavy focus on acquiring new customers compared to managing revenue from existing customers
All ProcessesCustomer Lifetime ValueAcquisitionRenewalExpansion (Up-/Cross Sell)Expansion (Upgrade)Fastest growing companies (>75% YoY revenue growth) have higher share of Upsell Business
GrowthFinancial MetricsGrowth RateAll ProcessesCustomer Lifetime ValueExpansion (Up-/Cross Sell)Expansion (Upgrade)